YouTube

jen quigley-jones

A day in the life of… Jenny Quigley-Jones, CEO & Founder, Digital Voices

Jenny Quigley-Jones is CEO and Founder of Digital Voices, an agency that specialises in YouTube content campaigns. As an alumnus of Google and someone scaling a startup, Jenny is perfectly placed to give our readers some practical advice on video and leadership. Here’s a day in her life… Please describe your job: What do you […]

Are influencers being paid to badmouth companies for a fee?

2018 is proving to be the year that influencer marketing is forced to go through a necessary but somewhat painful maturation phase. Regulators are eyeing action to enforce rules that require influencers to disclose when they are being compensated by brands to promote their wares. And brands themselves are grappling with fake followers and brand safety concerns.

Instagram’s IGTV shows potential but is not yet a free lunch for brands

Last month, Instagram launched IGTV, a long-form, vertical video platform that is available in the Instagram app as well as a standalone IGTV app.

Before IGTV, videos on Instagram were limited to one minute in length. With IGTV, Instagram users can now create their own channels on which they publish videos of up to 60 minutes. In the future, Instagram plans to allow users to publish videos of unlimited length.