Marketing Week is carrying out a marketing salary survey to gauge how the industry is paying its workers and keeping them happy.
The results from last year’s survey found that budgets were squeezed, with 26% of marketers not receiving a pay increase in 2012, while 34% had rises of less than 3%.
This year’s survey seeks to determine if the relatively improved economy has had an impact on salaries.
According to the last survey, the average rise for marketing roles expected this year is 3.6%, though a quarter of marketers expect their salary to remain unchanged during 2013.
However, employers have been seeking other ways to keep their workers happy, with 62% of companies having adopted flexible working. Of those employers yet to offer it, 44% said they were likely to do so over the next 12 months.
75% of marketers said that flexible working is either important or very important to them, while 14% say being able to work more flexibly would be the main reason for changing jobs.
A recent survey by Cranberry Panda found that wages for digital marketing and ecommerce roles increased year on year.
Take the Marketing Week/Ball & Hoolahan Salary and Career Survey 2014 (deadline is midnight on November 12).