Social media is now central to every savvy job seeker’s armour, and recruiters are also switched on to using it to source great candidates.
For the former, it’s a source of information. It allows you to get the word out about your search, collate recommendations and connections into an online CV - and build a good reputation in the process.
As a recuiter, the same applies, but in the reverse.
To many marketers, this is fairly standard – but how do consumers feel about this? Are they using social media in their job search?
To answer that question, Jobvite commissioned a study of 2,049 adults aged over 18 across the US, asking them for their opinions on using social media when finding a job.
It discovered that though almost all of those surveyed seemed to be socially active, just 16% used social networks solely to find their most recent job – but a massive 54% have used Facebook, Twitter or LinkedIn in some way.
Other key findings from the study were that:
- 45% of those employed were open to a new job
- 86% of active and passive job seekers have a social profile
- 40% are ‘super social’ with over 150 contacts