Maverick Advertising & Design is an impact agency that delivers strategy and creative solutions, products, services and effective communications, for businesses, consumers and employees across every market around the world. As a truly integrated international creative agency, Maverick does global servicing.
Pioneers of the global centralised agency model, Maverick delivers impact first. Its single group production model enables it to serve every world market from a central location. Utilising creative, digital and content talent, it collaborates to deliver innovative and impactful ideas for clients, leading to meaningful returns and business impact.
The agency cares deeply about relationships – with its people, clients, customers and its partners. “Our internationalist spirit, combined with innovation, bravery and a collaborative attitude enable us to solve the biggest challenges. As our name suggests, we aren’t followers, we seek what lies ahead. We care about bringing our partners aspirations and objectives to reality,” Maverick says.
In the past 12 months, the agency has delivered and launched a global enterprise engagement platform used by every world market. It has also launched a standalone production company to extend its capabilities, opened a second office by Tower Bridge and is launching offices in Germany and USA. It was also awarded projects from clients including DHL and Coca-Cola and won Allianz, Sodexo, Lafarge, Honda, Kuoni and Ann Summers business.
Commercially, 2017 and 2018 have been extremely busy, with the group doubling its turnover. It also increased its digital and content-focused revenue by over 80% with its new business wins.
Over the last 15 years Maverick has grown as a naturally integrated business, keeping all its means of origination and production in house. Keeping everything within Maverick offers clients many benefits: they can plan clear strategies and originate creative and technology solutions, then transcreate them for local markets, using the same tightly knit team for everything. In short, it gives clients a highly creative, collaborative and flexible way to work.
In 2017, the agency celebrated its 15-year anniversary in true Maverick style, running its own summer music festival. It plans to hold another next year.
In the next 12 months, Maverick will expand its satellite office network. It has already opened a new office very close to its London Bridge base to act as a collaboration centre for large projects. It also plans to expand its international network with a similar satellite solution in Germany and in the US, in late 2018 and early 2019 respectively.
With a continued focus on strong organic growth, supported by two additional businesses launched by the group over the next 12 months, 2018 and 2019 will be very exciting.
|Financial Year||June 2018|
|Fee Income (£)||10,500,000|