Poke’s expertise lies in branded digital products and services and digital brand communications. The agency is one of the few pureplay digital creative agencies remaining in the market. It also has a breadth of capabilities and a human-centric approach, resulting in a strong blend of creative and technology. The agency’s creative, UX and tech teams work hand in hand to create hard working communication solutions with the consumer at the core.
As part of Publicis, Poke has access to one of the world’s largest networks. By accessing expertise from this network, it can provide clients with seamless services across a multitude of disciplines. The agency also has joint business plans in place with Google and Facebook, as well as key contacts within a number of other platforms. These relationships enable Poke to bring the latest product updates, best practices, consumer insights and platform experts directly to its clients.
Poke cares deeply about digital media and its impact on our lives and culture. “Whether it’s about leading technology or evolving new models of communication, we try to lead our clients to more lucrative, more effective, but equally culture making, brand building, full spectrum creative outings,” the agency says.
In the past 12 months, Nick Farnhill took on the additional remit of CEO, Publicis London. Nik Roope’s role expanded to Global Creative Digital Lead on Heineken. Both roles provide growing digital communication expertise across Publicis UK. Poke also made a series of hires, focusing on: data science capability; technology and innovation; creative leadership.
|Financial Year||December 2017|
|Fee Income (£)||9,441,000|