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Budget plans

What best describes your company’s / clients' budget plans for content marketing in 2016?


Earned media budgets

Please indicate whether you are increasing or decreasing your 2016 digital budgets in the following areas.


Matching content to customer journey

Which of the following statements best describes how your organisation carries out marketing activities based on the customer journey?


Delivering experiences

Please indicate whether you agree or disagree with the following statements.


Best Practice

Cover for Implementing Content Strategy: Digital Best Practice

Implementing Content Strategy: Digital Best Practice

The Implementing Content Strategy: Digital Best Practice report provides a framework for evaluating your current content strategy and content planning processes, helping you make the most of your content in the future.

Cover for Fashion Ecommerce and Content Marketing

Fashion Ecommerce and Content Marketing

This research paper is an industry audit of the fashion ecommerce vertical, specifically of the way fashion ecommerce websites have invested in online content.

Content supplier selection and buyer's guides

Cover for Website Personalisation Buyer's Guide

Website Personalisation Buyer's Guide

Featuring profiles of 22 leading vendors, the report starts with an introduction to the different forms of website personalisation, followed by a look at the recent trends in the industry, as well as an assessment of its strengths, weaknesses, opportunities and threats (SWOT).

Cover for Content Management Systems (CMS) Buyer's Guide

Content Management Systems Buyer's Guide

This guide is a great resource for organisations who are trying to understand what platforms are on offer in this complex marketplace. The report contains market research and trends, plus tips (and pitfalls to avoid) to help you find the right web content management (WCM) supplier.

Featured Content suppliers View All

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