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The best social media campaigns from November 2021
Welcome back to our regular roundup of stand-out social campaigns.
The best social media campaigns from October 2021
Welcome back to our regular roundup of the stand-out social campaigns from the month just gone.
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The best social media campaigns from September 2021
Welcome back to our regular roundup of the stand-out social stories from the month just gone. In September, we saw many brands continue to adopt sentiments of togetherness, authenticity and self-expression in their campaigns as life returns to normal, social lives ramp up, and young people return to school and university. TikTok has maintained its […]
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The best social stories and campaigns from July 2021
It’s time for another round up of the best social campaigns from the month gone. July brought us the return of Back to School season, and the much-anticipated delayed Tokyo Olympics, the latter dominating this month’s most engaging activations. In particular, TikTok has made every effort to raise enthusiasm for the great sporting event among […]
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The best social stories and campaigns from April 2021
Spring has arrived, and as lockdown begins to lift, we’ve got another roundup of the best social media stories and campaigns from April 2021. There’s a wide variety of different campaigns to cover this month, ranging from Cadbury’s virtual Easter egg hunt to Dove weighing in on the topic of self-esteem. We’ve also thrown in […]
The best social stories & campaigns from February 2021
We’re back with another roundup of the biggest and best social stories and campaigns of the month.
The best social stories & campaigns from January 2021
Our social media roundup is back so you can keep up to date with the biggest and best stories and brand campaigns every month. For a deeper dive into social media platform innovation, head over to The Social Quarterly Report.
10 brands getting creative with GIFs and looping video on Instagram
The GIF is still seeing a surge in popularity with the rise of emojis, memes and stickers. And while its cousin, short-form video, is having its time in the spotlight thanks to the rise of TikTok, GIFs remain nonetheless a very viable and popular alternative for brands looking to quickly convey messages. The relatively recent […]
Digital Shift Q4 2020 Chapter 6 – Instagram at 10
Econsultancy’s quarterly Digital Shift report delivers actionable insight on trends that will be significant in the short- to mid-term, and can be used to generate new ideas, improve business performance and stay ahead of the competition.
The changing face of social content
This is an edited version of a section in Econsultancy’s new Social Media Platforms Trends report, authored by Michelle Goodall, and covers changes to social content, from stories to AR and live video.