Travel and Leisure

The latest marketing best practice, trends, case studies and statistics on the travel and leisure sector.

Reports

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Ratings and Reviews Best Practice Guide

1. Introduction Customer centricity is at the heart of any successful business today. Digital has empowered consumers in numerous ways, giving them greater choice and convenience when they shop, but also offering a platform for them to share their views at the touch of a button. There are a host of platforms enabling consumers to […]

Customer Journey Mapping Best Practice Guide

1. Introduction The purpose of this guide is to provide an overview of customer journey mapping. It provides a simple starting point for anyone yet to map out their customer journeys. It is also a reference for those for whom the process is underway. This guide draws insights from those who have developed complex journeys […]

More on travel and leisure

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Five ways businesses can respond to the chargeback apocalypse

The Covid-19 pandemic has disrupted just about every aspect of global business, and payments are no exception. Airlines, which have been among the hardest hit, are now even facing numerous class action lawsuits over their refusal to issue refunds to travelers who are unable to travel as planned due to canceled flights and government travel […]

Econsultancy's Internet Statistics Database - Travel and Leisure, holidays, gaming

Find stats on travel and leisure – explore the ISD

You’ll find a wealth of charts and statistics related to AI in the Internet Statistics Database, for you to browse, save and export.