Digital Transformation Monthly
Econsultancy’s Digital Transformation Monthly report highlights the most important transformation stories across industries: from investments in infrastructure to pivots towards digital only channels. The series distils the important information down into a digestible compendium of what business leaders need to know about digital transformation.
Ecommerce Quarterly
The Ecommerce Quarterly is a series of presentations by Econsultancy, which curates the latest trends, developments, and statistics in ecommerce.
Social Quarterly
The Social Quarterly is a series of presentations by Econsultancy, which curate the latest trends, developments and statistics in social media.
Digital Shift Report Q3 2021 Chapter 4 – Digital logistics
This chapter explores the fascinating ways that logistics and digital technologies are colliding, as well as new research that may change the way the industry interprets both the opportunities and challenges in ecommerce right now.
What is design thinking?
When people talk about ‘design thinking’ nowadays, they are referring to a specific definition: a methodology and organisational approach to solving problems and building products. Design thinking is about bringing these tried-and-tested methodologies to a wider audience and wider stakeholders across the organisation. Over the past few years, ‘design thinking’ has gone from being an […]
The business case for UX
Whatever the organisation’s relationship with UX, the goal should be the same: to make a product or experience that solves a problem for a user and delights them in the process of solving it. But what about building a business case for UX? Why invest in UX? Why and where is UX important? How do […]
A marketer’s guide to China’s key social media and ecommerce trends
Understanding China’s internet and marketing landscape is no longer just the preserve of ‘China-watchers’ or entrepreneurs who want to start up a business in China.
What is digital shelf analytics?
With even more retailers now battling for space on the ‘digital shelf’ (i.e. the various places that we search, research, and buy products online) – being able to effectively capture the consumer’s attention is key. To increase the chances of this happening, retail brands must stay on top of multiple factors, such as ensuring product […]
Financial Services in Focus: Are Brands Meeting Customers’ Next-Level Digital Expectations?
This report discusses the challenges of digital transformation in the financial services and insurance sector and explores growth strategies via digital experience optimisation.
2021 Digital Trends – Healthcare & Pharma in Focus
Produced by Econsultancy in partnership with Adobe, this report explores where digital strategies and investment are focused by healthcare and pharma companies, and the challenges that the sector continues to face.
2021 Digital Trends – Manufacturing in Focus
A report, produced by Econsultancy in partnership with Adobe, looking at the successes and challenges of digital transformation in the manufacturing industry, and how customer experience and digital capabilities are shaping the industry’s expectations.
2021 Digital Trends – Travel & Hospitality in Focus
This report, produced by Econsultancy in partnership with Adobe, explores the opportunities and challenges facing travel firms as they prepare for a digital-first, hyper-personalised future.
2021 Digital Trends – Public Sector in Focus
An Econsultancy/Adobe report on the public services sector’s response to rapid digitisation. What technical and human components do public service organisations now need to provide in order to ensure the effectiveness of their digital services in a world that has abruptly gone virtual?
2021 Digital Trends – High Tech in Focus
High tech was an early adopter of digital transformation. This Econsultancy/Adobe report highlights how this move has appeared to insulate the sector from the extremes experienced by other industries during the pandemic, and explores challenges the industry faces going forward in a post-pandemic world.
2021 Digital Trends – Retail in Focus
Retailers have faced unprecedented challenges over the last year, with the need to rapidly adapt to shifting consumer trends never more in evidence. This Econsultancy/Adobe report explores strategies and tactics prioritised by retailers, and examines differences between top-performing companies and those in the mainstream.
2021 Digital Trends – Media, Entertainment & Telecoms Industry
An Econsultancy/Adobe report exploring the telecoms industry’s response to the increased digital consumption driven by the pandemic, the impact of the 5G network on the current media landscape, customer experience (CX), data management, and the challenges that must be overcome for organisations to succeed.
Digital Transformation Monthly – 2021 in Review
This special edition of Digital Transformation Monthly takes a look back at 2021 and reviews the major digital marketing trends and developments that took place, while offering predictions on which of these are here to stay.
Ecommerce Quarterly: Q4 2021
A guide to the latest trends, developments and statistics in ecommerce, providing a snapshot of what is happening right now in ecommerce and what you need to be aware of.
Digital Transformation Monthly – December 2021
In December’s edition of Digital Transformation Monthly, the report takes a look at the ever-expanding on-demand delivery market, with new partnerships forming and the launch of drone deliveries in the US. It covers brands experimenting with cashierless checkouts and VR, plus many more stories.
Social Quarterly: Q4 2021
The latest trends, developments and statistics in social media. Stories this quarter include Facebook’s corporate rebrand as Meta, the launch of live commerce on Pinterest TV and TikTok’s inaugural Discover List.
Digital Transformation Monthly – November 2021
This month, the report takes a look at a new contender in the competitive London q-commerce market, brands experimenting with NFTs and the demise of Google’s digital banking service, Plex, plus many more stories.