What do you know about your target audience? Have you established who would be the best fit for your business? If not, we’ve got you covered. In this webinar, we break down everything that goes into identifying the right audience for your brand and offerings.

You’ll learn how to:

  • Define your ideal customer profile
  • Find your audience’s demographic and geographic information
  • Identify your existing online audience
  • And more!


  • Laura Smous, Product Marketing Director, AdRoll
  • Gavin Flood, International Senior Marketing Director, AdRoll
  • Sean Donnelly, Senior Research Analyst, Econsultancy 

Watch webinar