Gaming platform drives customer growth with research-led influencer marketing
Antstream Arcade tracked user engagement from YouTube and Twitch influencer marketing trials then adopted a Twitch-based campaign to attract customers.
GAME relaunches its Christmas Tinner festive campaign and boosts links with a research-led, social-first approach
The online retailer targeted gamers with a social media strategy which drove audience engagement and media links which increased website traffic to key sales pages.
AI-powered creative analytics tool helps gaming marketers boost Facebook advertising engagement
VidMob’s Intelligent Creative platform used AI analysis of advertising creatives to optimise campaigns, leading to a 26% uplift in Ads Quality Ranking.