How the video advertising market provides new targeting and content opportunities.
How sophisticated tracking techniques are giving marketers better ways to target consumers.
How brands can give themselves the best chance of having their content shared.
The accessible and ‘always on’ nature of social media seems slightly at odds with the world of luxury fashion and beauty.
The fusion of ecommerce and livestreaming, known as ‘live commerce’, is a huge and growing trend in Chinese ecommerce.
Rupert Rixon is the 24-year-old founder of Perspective Pictures, a digital-first video agency based in Islington, North London.