Finally, it’s the end of the week. But what have we been reading and sharing around the office? Here’s a quick round up of the content that grabbed our attention. 

Pop back later to see what our UK and US offices have being checking out, too. 

Global smartphone market share about to shift Asia’s Way

According to a new report from research firm IDC, countries from emerging markets will be the primary driver in worldwide smartphone growth. Perhaps not surprisingly, Asian countries China and India, the world’s two most populous nations, will be at the front of this charge.

Originally published 20-Mar-12

Former cybersecurity czar: Every major US company has been hacked by China

Apparently, the US could be defenceless against a cyberattack which could take down major parts of the nation’s infrastructure, including civilian, military and commercial networks.

Originally published 27-Mar-12

Online video doubles, but smart TVs lie idle in Australia

The number of videos viewed on tablets, mobile devices and internet-connected TVs nearly doubled in the fourth quarter of 2011, according to global analysis by online video platform Ooyala.

Originally published 11-Apr-12

Report: Web retail in China to reach $360bn by 2015

China’s Internet commerce market is being tipped to see its value triple over the next three years to reach a massive $360 billion by the end of 2015.

Originally published 12-Apr-12 

Walmart considers India e-commerce entry

India’s e-commerce industry has seen a number significant moves this year already, and rumor has it that US retail giant Walmart is looking to grab a piece of the action…

Originally published 12-Apr-12

Does ad land exploit its interns?

Long-running unpaid internships could be common in the “glamorous” advertising industry leading to a “race to the bottom”, according to the academic in charge of an Australian Government investigation.

Originally published 12-Apr-12

Australian agencies shortlisted at Asian Marketing Effectiveness Awards

Clemenger BBDO Melbourne is leading the Australian contingent at the shortlist stage for the Asian Marketing Effectiveness Awards… 

Originally published 13-Apr-12

Viadeo secures $32m investment, China’s Tianji to get significant chunk

Viadeo, a network of professional social networking sites that includes China’s Tianji, has just closed a round of series D fundraising, securing a combined $32 million. The new investment will be used to fuel growth in several markets, including China.

Originally published 12-Apr-12

Counterpoint: What the f**k makes you too good for advertising?

“I worked in advertising for ten years. It’s not the greatest job in the universe, and it’s an industry as prone to nauseating self-congratulation as any other.”

Originally published 26-Mar-12

China’s mobile internet user base reaches 356m

According to a report on the state of development of China’s mobile internet newly released CNNIC, as of the end of 2011, China’s number of mobile internet users had reached 356m, an increase of 122m within one year.

Originally published 10-Apr-12