Automattic, the company behind Wordpress, has announced a partnership with RSS platform provider KnowNow to extend its publishing tools to the enterprise market.

Through the deal, the two companies have developed KnowNow WordPress Enterprise Edition, a blog platform for businesses which will be in direct competition with Six Apart’s Movable Type.

The platform will include Automattic’s spam solution Akismet and a stats package, and will be marketed by KnowNow to its base of enterprise customers.

Automattic CEO Toni Schneider writes on his blog:

“Wanting to address this additional (enterprise) demand, but knowing that we have little experience with enterprise sales and integration, we decided to look for a partner.”

“Given their proven ability to satisfy enterprise customers and the complementary nature of RSS and blogging, we feel that (KnowHow) are an ideal partner to bring to market an enterprise optimized version of WordPress.”

According to Richard MacManus at Read/Write Web:

“Right now SixApart has the lead in marketing and probably resources, but WordPress is a strong innovator and has an open source platform to attract developers. This little battle is far from over and it’ll be interesting to watch it unfold!”

Further Reading:

12 reasons why UK businesses don’t blog