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Event Details

Date
September 17 2015 (9:00am – 6:30pm)
Venue
InterContinental Sydney, Sydney, Australia
Duration
1 day
Cost
Free

Sorry, bookings for this event are now closed.

Overview

Exclusive to 80 senior client side marketers, Econsultancy's Digital Cream is one of the industry's landmark events for marketers to:

  • convene and network with like-minded peers from different industries
  • exchange experiences
  • compare benchmark efforts
  • explore the latest best practice
  • discuss strategies
  • learn from others who face the same challenges with suppliers, technologies and techniques. 

In a personal and confidential setting (It's Chatham House Rules so what's said at Digital Cream, stays at Digital Cream), the roundtable format is a quick and sure-fire way to find out what's worked and what hasn't, an invaluable opportunity to take time out and come back to the office full of ideas.

Roundtable Format

There are 8 roundtable topics and each delegate chooses 3 table topics most relevant to you, each session lasting about an hour and fifteen minutes. Each roundtable is independently moderated and focuses on a particular topic discussing challenges or areas of interest nominated by the table's attendees in the time available. This level of input ensures you get the maximum from your day.

Digital Cream has been devised by the analysts and editors at Econsultancy in consultation with the most senior digital buyers in the world and runs in London, New York, Melbourne, Sydney, Shanghai, Singapore and Hong Kong.

Believe your APAC senior client-side colleagues could benefit from attending Digital Cream? Share the 2015 APAC Digital Cream date with them:

Attendees pick three tables choices from the following full list of topics offered (extra topics will be removed at a later stage. If there is a topic you'd like to discuss which is not listed here, you can suggest it while registering): 

1. Data Driven Marketing - Making Big Data Actionable

2. Marketing Attribution Management

3. Cross Device - Reach, Re-engage & Convert Customers Over Multiple Screens 

4. Online Advertising & Affiliate Marketing - Best Practices & Maximising ROI

5. Ecommerce - Improving Conversion & Retention

6. Content & Social Media Marketing

7. Customer Experience Management

8. Digital Transformation - People, Process & Technology 

Digital Cream New York 2012:

Digital Cream Shanghai 2012:

>> Read our blog about Econsultancy's

Singapore's Digital Cream and Melbourne's Digital Cream

 

Download keynotes from 

Digital Cream Singapore 2014 (May)Digital Cream Hong Kong 2014 and Digital Cream Melbourne 2014 or join us as a subscriber and get unlimited access to all of our paid reports. 

View pictures from

Digital Cream Singapore 2014 (May)Digital Cream Hong Kong 2014 and Digital Cream Melbourne 2014 (location: facebook.com)

Program

08:30 – 09:15  Registration and light breakfast

09:15 – 09:30  Welcome and introduction

09:30 – 11:00  1st Roundtable session

11:00 – 11:30  Morning break (Coffee/Tea & Canapes served)

11:30 – 12:00  Keynote:

                          Digital Trends 2015 Update

                          Ashley Friedlein | President, Centaur Marketing & Founder, Econsultancy

12:00 – 13:30  2nd Roundtable session

13:30 – 14:30  Lunch & networking

14:30 - 15:00  Keynote:

                          Marketing Attribution - Trends & Best Practices

                          Christian Bartens | CEO & Founder, Datalicious

15:00 – 16:30 3rd Roundtable session 

16:30 – 17:00 Moderators' panel round up and closing remarks

17:00 – 18:30 Networking reception (Beverages and Canapes served)

Speakers' and panelists' profiles

Ashley Friedlein | President, Centaur Marketing & Founder, Econsultancy

Ashley Friedlein | President, Centaur Marketing & Founder, Econsultancy

Ashley is one of the most influential and connected figures in the global marketing, digital and ecommerce sectors. As one of the 100+ recommendations for him on LinkedIn reads, “If Ashley doesn’t know it – it ain’t worth knowing.”

Econsultancy Founder Ashley Friedlein is currently President of Centaur Marketing at Centaur Media PLC, and heads a portfolio of creative, digital and marketing brands including Marketing Week, Econsultancy, Celebrity Intelligence, Creative Review, Design Week, Fashion and Beauty Monitor, Year Ahead, and The Festival of Marketing. The combined group reaches over millions of marketers, creatives and digital professionals globally every month. 

Ashley is on the Advisory Board for the UK Government's GDS (Government Digital Service). He is an investor and board adviser for digital recruitment specialist Cranberry Panda and does pro-bono work for charities including Add-vance and the John Muir Trust.

Christian Bartens | CEO & Founder of Datalicious

Christian Bartens | CEO & Founder of Datalicious

Christian's professional passion is data and how it can be used to shape effective marketing strategies.

After having worked in digital marketing in Australia and overseas for many years, Christian established Datalicious, a new breed of performance agency that strives to make data accessible to non-analysts and to provide actionable insights to marketers.

He also works with industry bodies such as ADMA, iAB and AIMIA to define industry best practice standards.

Who should attend?

Digital Cream Sydney is free to attend for senior client-side brand marketers - particularly those working for large organisations including publishers, retailers, industry, the hospitality industry, governmental organisations, and have responsibility for managing or buying services for their digital marketing or e-commerce activities as well as want to discuss their issues, challenges and pain points with colleagues.

Each registration for Digital Cream is subject to approval – we will let you know in due course whether your place has been confirmed. A limited number of people from each company may attend and priority will be given to the most senior job titles. 

Agencies & vendors are invited to discuss sponsorship opportunities with us. (Contact: Jefrey Gomez, +65 9109 2895 / Jefrey.Gomez@econsultancy.com

Who came last time?

ANZ Region eLeader

3M

Product Manager

3M Health Care

Online Marketing Manager

amaysim

CRM Manager

amaysim

Regional Marketing Manager

American Express

Director of Marketing

Ancestry.com

Managing Director

Ancestry.com

Manager

ANZ

Marketing Manager

ANZ

Digital Marketing Channel Manager

API

GM Online Retail

Apparel Group

Digital Marketing Manager

Apparel Group - SABA and Sportscraft

Head of eCommerce

Australian NaturalCare

Head of Digital

Australian Red Cross

Web Sales Team Leader

AVG Technologies AU Pty Ltd

Marketing Manager

Banner shop

Marketing and Business Development Manager

BCS Strata Management

eCommerce Manager - Australia

Billabong Group

Manager - Digital, CRM & Brand

brandsExclusive

Head of Marketing

Bras N Things

Head of eCommerce

Bras n Things

Online manager

Bupa

Senior Digital Engagement Specialist

Bupa

Head of eCommerce & Online Marketing

Bupa Australia

Senior Digital Engagement Manager

Bupa Australia

Marketing Services

Cathay Pacific Airways

Head of Marketing

CHOICE

Digital Marketing Specialist

Cisco

eCommerce Manager

City Chic

Digital Marketing Manager

City Institute

E-Communications Manager

Coles

General Manager

Coles Support Centre

eCommerce Manager

Cover-More Travel Insurance

Digital Marketing Manager

CUA

Head of Online

Dan Murphy's

Marketing Manager

Datamonitor

Marketing Manager

David Jones

Head of Marketing

DCA Database Consultants Australia

Online Content Manager

Dick Smith

Director Omni-Channel & Mobility

Dick Smith

Marketing Communications Manager

domain.com.au

Corporate Communications Manager

DuPont Australia Pty Ltd

eCommerce Manager

Dymocks

Digital Director

Energy Australia

Digital Delivery and Adoption Manager

Energy Australia

Senior Manager, Digital Delivery and Adoption

Energy Australia

Digital Marketing Director

EVH PR

Senior Online Marketing Manager

ex Fairfax, Optus, Foxtail. Currently on Sabbatical

Digital Director

Fashion.com.au & Cosmetics.com.au

Marketing & eCommerce Manager

Fossil Group

Group Marketing Manager

Fuji Xerox Australia

MD

Funbox

President & Co-Founder

Funbox Independent Trading Desk

Digital Manager

GWA Bathrooms & Kitchens

Digital & Social Media Manager

Harlequin Enterprises

Trade Marketing and Category Development / Marketing Manager - Retail

Harlequin Enterprises / Nokia

Senior Digital Marketing Manager

Heinz Australia

Digital Manager

Hollard Financial Services

Social Brand Manager

HotelClub

Digital Director

Hothouse Interactive

CRM Manager

Howards Storage World

Marketing Communications

HPM Legrand (and also charity 'Sidetember')

Marketing Manager

HSW

General Manager

I Quit Sugar

eCommerce Director

Identity Direct (Ortega Publishing Pty Ltd)

Marketing Director

Informa Australia

Digital Strategist

Innerv8

Portfolio Director

IQPC

Director Integrations Comms & Digital Asia Pacific

Johnson & Johnson Asia Pacific

eCommerce Manager

Johnson Health Tech Australia

Global Digital Marketing Manager

Kimberly-Clark Professional

National Online Marketing Manager

Knight Frank

Senior Web eCommerce Manager

Lenovo (Australia & New Zealand)

Senior eCommerce Merchandising Manager

Lenovo Australia

Digital Marketing Manager

Life Without Barriers

Founder

Lifebits

Director Operations and Marketing

Little Yellow Beetle Media Pvt. Ltd

Group Marketing Manager

Locker Group Pty Ltd

Associate Director, Digital Strategy (Outgoing)

Macquarie Bank

Business Development Manager

Macquarie Cosmetic and Plastic Surgery

Online marketing Manager

Masters Home Improvement

CRM Manager

Michael Page

Relationship Marketing Lead

Microsoft

Regional Head Online APAC Microsoft Store

Microsoft

Digital Strategist

Motive Marketing

Consultant

Neos Asia Pacific Pty Ltd

Executive Director, Marketing & Communications

Nestlé

Online Marketing Manager

Newcastle Permanent

General Manager

Nine Rewards

Head of Group Marketing & Digital

NRMA Motoring & Services

Digital Acquisition Marketing Manager - SMB

Optus

Online Optimisation Manager

Optus

Online Customer Retention Manager

Optus

Online Marketing Director

Optus

CRM Campaign Manager APAC

Page Group

Digital Manager

PayPal

Managing Director

Permission

Studio Services Director

Presentation Studio / Fox Studios

Director

PWC

Manager Digital Marketing

Qantas

Manager, Marketing

Qantas

Digital Marketing Manager

Qantas Loyalty

Digital Marketing Manager

Qantas Loyalty

Manager Digital Marketing

Qantas Loyalty

Digital Media and Analytics Specialist

RAMS Financial

Digital Marketing Manager

Random House Australia

Head of Digital

Rhino-Rack

Marketing Manager

RSM Bird Cameron

E-commerce Strategy Manager

Salmat Digital

Digital Marketing Manager

Sapphire Group

Marketing Manager

sass & bide

Online Manager

sass & bide

E-commerce & Digital Marketing Manager

Scanlan Theodore

Sales Director

SEMA Operations

Head of Digital & UX

Servian

BDM

Servian

Chief Marketing Officer

Shoes of Prey

Customer Acquisition Manager

Shoes of Prey

Group Marketing Manager

Smartsalary

Senior Digital Marketing Manger

SNH Group

Senior Digital Marketer

SNH Group

Senior Digital

SNH Group

Digital Marketing Manager

Sony Australia

eCommerce Manager

Specialty Fashion Group

Ecommerce Manager

Specialty Fashion Group - Autograph

International E-Commerce Manager

Specialty Fashion Group - City Chic

Digital Marketing Specialist

Starlight Children's Foundation Australia

Social /Digital/Content

Suncorp

Social Media Manager

Suncorp

Social Media Advisor, General Insurance Brand & Marketing

Suncorp

Senior Digital Channel Specialist

Suncorp Bank

Head of Digital Marketing

Tabcorp

Director, Customer Engagement & Online Services

TAFE NSW

Communications Manager

TAFE NSW Sydney Institute

Product & Commercial Lead

Telstra

Director Digital Delivery

Telstra

General Manager, Online

Telstra

GM CRM

Telstra

Head of OCX

The Iconic

Head of Online

The Iconic

Optimisation Manager

The Iconic

eCommerce & Digital Marketing Manager

The Optical Company

Digital Marketing

Titan Web

Digital Marketing Manager

Toyota

Digital Channel Manager

Toyota Motor Corporation Australia

National Marketing Manager - Digital

Toyota Motor Corporation Australia

Managing Director

Travelzoo

Chief Digital Officer

Tyres4U / Tyreright

Digital & Connectivity Manager

United Cellars

Marketing Manager

United Cellars

Head of eCommerce

Universal Music Australia

Co-Founder, Head Operations

Via Digital

Senior Product Manager - D2C and Digital Marketing

Warner Bros. Entertainment Australia

Consumer Digital

Westpac

Senior Manager - Customer Engagement

Westpac Banking Group

Head of Digital Marketing

William Hill Austalia

Marketing Technology Manager

William Hill Austalia

Head of Langtons

Woolworths

General Manager - Liquor Multi-Channel

Woolworths Limited

General Manager Marketing - Woolworth's Liquor Group

Woolworth's Liquor Group

eCommerce & Digital Marketing Lead (Engage - MOR innovation)

Woolworths Ltd

Head Of Online Strategy - Engage

Woolworths Ltd

Head of Spreets

Yahoo!7

Venue


InterContinental Sydney

Telephone: +61 2 9253 9000

117 Macquarie Street
Sydney
NSW 2000
Australia

Google Maps

Cost details

This event is free to attend but its strictly for senior client-side brand marketers only. Agencies & vendors are invited to discuss sponsorship opportunities with us (Contact: Jefrey Gomez,  +65 9109 2895 / Jefrey.Gomez@econsultancy.com

Each registration is subject to approval - we will let you know in due course whether your place has been confirmed. A limited number of people from each company may attend and priority will be given to the most senior job titles. 

Inquiries

If you are interested in attending, please request your attendance above.

For any further information or if you are interested in sponsoring Digital Cream Sydney, please contact:

Jefrey Gomez

+65 9109 2895

jefrey.gomez@econsultancy.com

Event Details

Date
September 17 2015 (9:00am – 6:30pm)
Venue
InterContinental Sydney, Sydney, Australia
Duration
1 day
Cost
Free

Sorry, bookings for this event are now closed.