Ecommerce: Trends, Data and Best Practice (APAC time zone)

Ecommerce: Trends, Data and Best Practice (APAC time zone)

Event Details

Date
January 24 2018 (11:30am – 12:30pm SGT)
Venue
Online (APAC time zone)
Duration
About 1 hour

This event is run in partnership with Econsultancy WorkCast.

You will be taken to their website to complete your booking.

Book now

Overview

This webinar will provide a convenient overview of our research. We'll take a look at our key findings, recent trends and best practice on Ecommerce.

The live session will be hosted by Jeff Rajeck, Research Analyst, APAC at Econsultancy and co-hosted by Kestrel Lee, Principal Analyst, Greater China at Econsultancy and Ashish Jain, Head-Ecommerce & Digital at Godrej and Boyce

 

Webinar done in collaboration with:      

FAQ:

I'm not an Econsultancy subscriber, can I join?

Ans: You sure can. The sessions are complimentary for existing customers and new friends.

Will the session be recorded?

Ans: Yes! We record all of our webinars, and we'll send out a link to the recording the following week.

What if I register but can't make it?

Ans: It's all good. We'll send a follow-up with key takeaways and a link to the recording.

Can I ask questions?

Ans: Absolutely! This session is for you. Bring your questions and participate during Q&A.

Program

4:30pm (New Zealand) / 2:30pm (Australia-AEDT) / 11:30am (Singapore, Malaysia, Philippines & Hong Kong) / 10:30am (Thailand & Indonesia) / 9:00am (India)

Speakers' and panelists' profiles

Jeff Rajeck, Research Analyst APAC, Econsultancy

Jeff Rajeck, Research Analyst APAC, Econsultancy

Jeff Rajeck is currently a researcher, trainer and consultant for Econsultancy in APAC and posts frequently on the Econsultancy blog about social media marketing, analytics and statistics.

For the last 6 years, Jeff has been providing SEO, SEM, social and digital marketing analytics consulting in Singapore. His approach is to look at his customers' businesses from first principles and determine how best to reach and interact with their target audience using the available platforms and technology.

Recently he has advised customers on how to use new social channels for recruitment, using an analytical approach to optimize spend and demostrate ROI. Previous clients include Deutsche Bank, DBS, Siemens, JP Morgan, BASF, and Fujitsu - each of whom faced difficulty recruiting using other digital channels and experienced superior results on social media.

Kestrel Lee, Principal Analyst, Greater China, Econsultancy

Kestrel Lee, Principal Analyst, Greater China, Econsultancy

With 17 years of working experience, Kestrel Lee is a Shanghai-based Executive Creative Director for e-commerce, integrated and digital marketing. Starting as a English-Chinese copywriter at ad agencies such as Saatchi & Saatchi, BBH, Y&R, he made his mark at digital-led integrated agencies such as Arc Worldwide/Leo Burnett, FCBi, TBWA/Tequila, SapientNitro and ZENO/Edelmen.

A proven expert in social e-commerce, social media, search (SEO/SEM), gaming, video and mobile advertising, Kestrel Lee has led digital, social media and integrated campaigns for global brands such as Mars, Unilever, L’Oreal, HP, Apple, Microsoft, adidas, Volvo, Standard Chartered Bank. Winning almost 100 digital and integrated awards at award shows such as One Show and Spikes Asia, Kestrel is an influential industry speaker at digital conferences in Asia Pacific, as well as being a digital advisor/trainer to Unilever, LVMH and L’Oreal Paris in China and Asia.

Ashish Jain, Head - Ecommerce & Digital, Godrej and Boyce

Ashish Jain, Head - Ecommerce & Digital, Godrej and Boyce

I lead many functions including Digital transformation, Corporate strategy, Marketing, Digital Marketing, Data analytics, Business development, franchisee development, category management and project management in retail, telecom and eCommerce businesses spread over my 19 years’ experience. 

Currently, I am leading Digital and E-commerce initiatives of Godrej and Boyce. Godrej and Boyce has 14 diverse business divisions including furniture, consumer durables, security solutions, locks and industrial businesses like aerospace, tooling etc. Digital is completely transforming the way of business and to bring this transformation in 120-year-old organization is interesting and challenging. My role here is to act as catalyst in this change and build and adopt best practices in the field of Digital- Digital marketing, Analytics, IoT and E-commerce.

I am passionate towards building customer centric digital businesses, processes and organization structure with strong bias towards action to achieve objectives.

Inquiries

If you have any questions, please contact apac@econsultancy.com / +65 6653 1911.

Event Details

Date
January 24 2018 (11:30am – 12:30pm SGT)
Venue
Online (APAC time zone)
Duration
About 1 hour

This event is run in partnership with Econsultancy WorkCast.

You will be taken to their website to complete your booking.

Book now