Middle East

How VoD is becoming the video consumption method of choice across the world

The Demographics and Technology Adoption section of our Internet Statistics Compendium saw some fascinating video-related data hit its pages in this month’s update.

As usual, we have collected the best bits from our own in-house research, as well as trends we’ve published in collaboration with other research houses and the most insightful freely available digital stats from around the web.

The myth behind cloud autoscaling for ecommerce sites

It is 2016 and almost a decade since Amazon launched its all-conquering AWS public cloud service.

Infrastructure hosting as we once knew it, has been reduced to a commodity purchase. If you want to host a website or online application, it has never been easier.

Building a highly scalable, fully redundant environment can be done in minutes, using either a browser or one of hundreds of automation tools.

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How to get the most out of your online coupon campaigns

Who doesn’t like a deal? Who doesn’t like to pay less than what everyone else is paying for the exact same item?

Coupons have been in existence since the dawn of the Modern Age and for good reason – they work. 

This is no less true, and perhaps even more so, in the Ecommerce Age. Using coupons is an easy way to increase conversions and augment sales.

Nine internet marketing stats we’ve seen this week

The stats we’ve seen this week continue a trend for the past year.

There’s lots about advertising, lots about mobile and plenty about where the two collide. Other highlights include the dreaded ‘millenials’ and their economic outlook and some interesting insight into the state of mobile in MENA specifically.

As always, if these stats don’t sate your hunger, head on over to the insights and data in our Internet Statistics Compendium