In the world of social media, social networking and instant access to information, people have become more talkative than ever.
So it comes as no surprise that when making a decision online, consumers look to the readily accessible experiences of others and have done so since the dawn of the internet.
With 70% of people trusting consumer opinions posted online, it is essential that any ecommerce business keeps up with the demand for social proof, allowing other consumers to read and hear about other people’s experiences with a given product or service.
To get the best conversion rates and beat the competition, your business must prove to potential buyers that people like your product.
Here’s how to bring consumers and companies together.