Social media platforms can offer brands highly targeted and effective advertising in a wide variety of formats. This best practice guide covers the key opportunities, with practical advice on navigating the challenges, designing campaigns and developing a strategy.
A report providing a practical guide to creating a social selling strategy. It considers the three most effective social media platforms for B2B marketers and salespeople – LinkedIn, Facebook and Twitter – advising on how brands can best harness the unique potential of each.
Influencer marketing is a rapidly growing industry, enabling brands to engage audiences in creative ways that promote authenticity and trust. This report provides tools, frameworks and best practice guidance for organisations looking to incorporate influencer partnerships into their broader marketing mix, with industry expertise and case studies to help apply the learning.
For marketers to select influencers who are a relevant and authentic fit for the brand and the audience, the process needs to be a careful balancing act between qualitative and quantitative research.
The only celebrity and influencer marketing platform you need. Join thousands of the world’s leading businesses that trust Influencer Intelligence’s data intelligence tool to identify and connect with the most relevant influencers for their brand.
