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The BBC could make up to £105 million from online advertising on its BBC Worldwide web services, according to a strategy report from Accenture.
The Guardian reports that the BBC is considering bringing in ad revenue from overseas viewers of its website, though BBC staff have previously voiced their opposition to online advertising.
The BBC and Sky are dominating the nascent market for mobile video and TV services in the UK, according to a study by audience measurement group Telephia.
Last Friday I wrote a post called “Are inbound links the best way to measure a blog’s influence?”, where I challenged a study published by Edelman and Technorati.
That study ranked the top blogs in the UK by influence, but rankings were determined solely by links from other blogs. My big issue is that the quantity of links doesn’t tell you very much, not when many blogs listed in Technorati are spam blogs.
In any case, I don’t believe that PR professionals or media planners would subscribe to this link-based methodology to measure influence (or very much else for that matter).
So I promised a closer look at the top blogs in the UK, ranked by a more suitable metrics: unique users and page impressions.
After the jump, the results...
Reuters has joined the rush by big companies into web-based virtual worlds, setting up a news bureau in Linden Lab's hugely popular Second Life.
A recent government study has shown that many people are put off from using the internet because they are wary of being targeted by hackers and identity thieves.
The government’s Get Safe Online study has revealed that more people are afraid of becoming the victims of cyber crime than they are of being burgled or mugged.
BBC Worldwide, the broadcaster’s commercial arm, is apparently looking for an acquisition to compete with Rupert Murdoch’s Myspace, according to the Mail on Sunday.
New online music outfit MixAlbum.com , featured on the BBC’s Dragon Den last night, has postponed its launch until next week after receiving unexpectedly high traffic after the show.
Founder Ian Chamings told E-consultancy the site, which was due to go live before his TV appearance, would launch next Tuesday after an upgrade of its processing power.
Britain’s youth is driving a ‘radical shift in media consumption’ away from TV, radio and newspapers and onto the web, according to industry regulator Ofcom.
Ofcom’s Communications Market Report for 2005 shows declining interest in TV among 16-24 year olds, who watched one hour of TV less per day than the average viewer last year.
Here's LOVEFiLM's Craig Sullivan's weekly digest of the key news affecting the digital media sector.
You cannot have missed the coverage in the media at the moment about the woes of ITV, and TV broadcasters more generally.
I used to work in TV and find it hard to feel much sympathy for Big Media, but what might the broadcasters learn from the world of the internet?
The BBC looks all set to introduce “low-key” advertising on its BBC Worldwide websites within a year, with a final decision on the matter due in the autumn after a further round of consumer research.
The announcement was made yesterday, when BBC Worldwide announced annual profits of almost £90m, up by around two-thirds on the previous year.