Retail

The latest marketing best practice, trends, case studies and statistics on the retail sector

Latest on Retail

Loyalty programmes will increasingly ‘hinge on personalisation’: Eagle Eye’s Sarah Jarvis

Sarah Jarvis is Communications and Propositions Director at Eagle Eye, a software-as-a-service loyalty specialist working with retail, travel, and hospitality brands. Having spent more than a decade and a half working in retail marketing and loyalty, Jarvis has well-formed opinions on what makes a great, and not-so-great, loyalty scheme – and the experience to back […]

Internet Statistics Compendium: Retail

A collection of the most recent statistics and market data on online marketing, ecommerce, the internet and related digital media. This report is aimed at marketers looking for benchmarking stats, evidence for use cases or persuasive figures for procuring investment.

Customer Lifetime Value Report - Econsultancy

Understanding Customer Lifetime Value

1. Executive Summary Customer Lifetime Value (CLV) is considered one of the most important factors in determining present and future success of a business. However, less than half of those surveyed for this research said they were able to measure CLV. With it costing less to retain a customer than acquire a new one and […]

Advertising - Econsultancy's Internet Statistics Database

Digital Transformation Monthly: The Rise of Retail Media Networks

This special edition of Digital Transformation Monthly looks at the rise of retail media networks and the conditions that have led to their growing appeal, featuring key stories from individual retailers.

Case Studies