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Focusing on the US real estate market, the site indexes data from major brokers and agencies and displays it alongside other information such as area guides and heat maps.
We caught up with the ex-lastminute.com man when he was over in Oxford earlier this month….
The move follows ValueClick’s acquisition of comparison shopping site PriceRunner.com two years ago and will see Shopping.net positioned alongside ValueClick Europe’s other online marketing services.
Call me a cynic but why is it that every time Christmas comes round, Google starts to do something out of the ordinary with its organic and PPC algorithms?!
The search marketing firm Bigmouthmedia has been acquired by Germany’s Global Media, in a move aimed at creating a real search superpower, capable of managing SEO and PPC campaigns on a global basis.
I caught up with Steve Leach, Bigmouth founder, to find out more…
At a recent conference of big retailers in the US, Google paid search marketing was described as ‘crack cocaine’. Highly addictive, but dangerous and destructive in the long term, and something you should wean yourself off.
So what about the UK? Are site owners also wanting to kick their Google habit? And if so, how can they?
Yesterday we spotted a big problem with our Google Adwords ads, after noticing that Google is ignoring our choice of landing page. Instead, it redirects people to our homepage.
Why is this happening? And is it happening to your ads? Read on to find out...
Google has announced it is shelving its social search tool Google Answers in a statement posted on its official blog.
The statement says users won’t be able to pose questions from later this week, and that Google will stop accepting answers by the end of the year.
Google software engineer Matt Cutts has summed up a site review session he did at the recent PubCon in Las Vegas.
In reviewing a few sites, he gives some insight into what site mistakes a webmaster should avoid, and gives some tips on improving a site’s search engine visibility.
You can win a short-term bidding battle on paid search networks like Google Adwords by being smarter than your competitor. But you may not be able to win the longer-term war – that may be out of your control.
Quality-based bidding systems help with bidding wars since there is less transparency on prices bid and they give alternative ways for you to win.
So for quality-based networks, your position will be boosted if you follow any or all of the following techniques...
Webmaster World forums recently hosted a discussion on whether or not a site’s search engine ranking is affected by the length of time a domain name is registered for.
The theory is that registering a domain name for ten years indicates to Google that the domain’s owners’ have made a long term commitment and therefore the site is less likely to be spam.
Pink technologies for girl gadget lovers are set to be hot-ticket gift items this Christmas, dominating a growing number of consumers' web searches for the colour.
Online marketing tracker Hitwise UK found mobile phones, games machines and handheld consoles were amongst the most searched-for pink products in November, with the pink version of LG's newly colourful range of Chocolate phones leading the pack.
We've just published our mega-comprehensive Paid Search Marketing (PPC) Best Practice Guide, which is going to help a lot of you to finesse your PPC strategies.