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Posts in Mobile

10 juicy digital marketing stats from this week

After our Black Friday bonanza, it's business as normal this week.

We’ve got shed loads of good stats for you, including news about effective abandonment emails, smartphone use, retail strategy and more.

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Argos's 'Christmas Wishlist’ app: Clever Christmas marketing for kids

The days when kids used to flick through the Argos catalogue for Christmas inspiration might be over.

Now, there's a handy little app for that.

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pwa

What are progressive web apps (PWAs)?

You may have heard of Accelerated Mobile Pages but what about Progressive Web Apps (PWAs)?

If you need a primer, this should help.

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andreas - presencekit

Start Me Up! PresenceKit builds mobile apps in 48 hours

Start Me Up is our regular feature profiling startups in ecommerce and marketing.

This week, we've been speaking to PresenceKit, a new platform for app development.

Here's what they had to say...

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messenger games

All the digital news stories you missed this week

There's a rather childish feel to this week's digital news roundup, but it is nearly Christmas, after all.

Stories this week include games, toys and base humour. All of it, essential.

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10 dazzling digital marketing stats from this week

It’s officially December, which in marketing terms means waving goodbye to non-Christmas related subjects until the start of the Boxing Day sales.

Are you ready? Are ya?

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Black Friday & Cyber Monday 2016 ecommerce stats bonanza

We’ve got an extra treat for you this week, in the form of a blockbuster Black Friday stats special.

Don’t worry, there is also the usual roundup to come, but in the mean time here’s some interesting findings from the biggest shopping event of the year.

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Seven examples of Black Friday email marketing from retailers

Your email inbox was no doubt flooded with Black Friday offers last weekend.

But did any of them actually make you want to buy something?

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Three reasons behind Dominos’ digital sales boost

Domino’s Pizza is planning to open 400 more stores in the UK following a strong year of digital sales.

With 81% of its deliveries so far this year being ordered online and 64% of these being placed through its app or mobile website, the company has seen an overall sales growth of 11.5%.

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Five things to appreciate about Missguided’s first ever physical store

Missguided is all about fast fashion and fast delivery.

It is well-known for targeting the ‘I want it now’ generation – girls who want an outfit for Saturday night but don’t want to spend loads of money or time trawling the high street. 

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Five compelling reasons to offer free Wi-Fi in-store

I recently discovered Anthropologie has Wi-Fi in its London Regent Street store.

While this might seem like an insignificant detail, it meant I spent a lot longer in there than I planned, which then resulted in me spending far more money than I should have.

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converse

How retailers are targeting Generation Z

I recently wrote about how brands are targeting older generations.

But what about the other end of the age scale?

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