{{ searchResult.published_at | date:'d MMMM yyyy' }}

Loading ...
Loading ...

Enter a search term such as “mobile analytics” or browse our content using the filters above.


That’s not only a poor Scrabble score but we also couldn’t find any results matching “”.
Check your spelling or try broadening your search.


Sorry about this, there is a problem with our search at the moment.
Please try again later.

Posts tagged with Mobile

Hello iPad, goodbye Kindle?

Apple's big announcement came and went this morning with more than a few surprises and disappointments (including a name that has made some women less than happy). But one unexpected announcement — a price point at less than half expected estimates — leaves a question unanswered. If the iPad only costs $499, is this the end of the Kindle?

Apple is certainly gunning for Kindle territory. After presenting the odd juxtaposition of Steve Jobs standing in front of a Kindle today, the Apple founder took a jab aimed directly at the heart of Amazon's e-reader business.


Online retailers see fraud as a major threat - report

57% of merchants see online fraud as the greatest threat to their business, while they expect to lose an average of 1.8% of their income to fraud.

This is one of the findings from Cybersource's 2010 UK Online Fraud Report, which surveys consumers and retailers about how fraud affects their business and shopping habits.


Yoox.com: mobile site review

Italian fashion retailer Yoox.com runs online stores in Europe, North America and Japan, with a global average of 5.9m monthly unique visitors. 

I recently came across the Yoox.com mobile site, which looks to be a good example of how to do mobile commerce. I've been taking a closer look at the site...

Yoox mobile


Augmented reality [AR]: The technology is now market ready

Location sensing within mobile devices is reaching a new phase of development and distribution. This new phase, now commercially available for augmented reality developers, delivers powerful local search solutions.


Q&A: Rob Jonas of InMobi on mobile advertising

Rob JonasRob Jonas, who was Google’s director of strategic partnerships for Europe, recently left the company to join mobile advertising network InMobi and establish a London office. 

I've been talking to Rob about his reasons for joining InMobi, and the mobile advertising market in Europe..,.

1 comment

Augmented Reality [AR] – Enhancing the Usefulness of Mobile Local Search

Augmented Reality is used to intensify the truth, boost accuracy, supplement the concrete, and add-to the existent.  It makes mobile local search better than ever before.


Christmas 2009 e-commerce stats round up

Now it's a few weeks after Christmas, a few more stats on sales figures over the festive period have been released by various retailers and research firms. 

Predictions for e-commerce sales were generally rosy in the run up to Christmas, and this seems to have been the case so far... 


Time Out London: app review

Time Out London recently launched an iPhone app, which helps users locate nearby restaurants, gigs, art galleries and more.

I've been trying the app out to see how it compares to other local listings apps like Yelp and Qype Radar...


Google adds Near Me Now functionality to its mobile homepage

Google isn't going to let a little failed purchase of Yelp get in the way of its expansion into local mobile advertising. The search giant today added "Near Me Now" fuctionality to the iPhone.

And while results may not be thorough today, Google is providing plenty of incentive to small businesses to sign up with Google local and help the search engine achieve the kind of dominance in local that it has mastered online.


Site review: National Rail Enquiries redesign

National Rail Enquiries relaunched its website last month, giving the site a much needed makeover.

The site was redesigned by Fortune Cookie, and at first glance, seems to be a massive improvement on the old version with a fresher, cleaner look. How well does it perform for users though?


Multiple marketing channels, or just plain digital?

unified deviceApple is buying Quattro Wireless... and coming out with a tablet computer. Google just announced its entry into the mobile phone market. TVs air programming streamed from the web (or from a PC in the next room), and soon they'll accommodate HD video Skype calls. All this digital convergence has to make you wonder: are there still digital channels, or is digital just becoming, well... just plain digital - a channel unto its multiplicity of selves?

Devices just aren't specific anymore. You play games on your phone, surf the web on your TV, and watch TV on a wireless handheld device. Is it still talking "on the phone" if I "dial" via Google Voice on my Blackberry, or via Skype on my laptop? Are you "watching television" if you're viewing an episode from your favorite series on Hulu, YouTube, or iTunes - and watching on a PC or tablet or even a phone? "Reading the newspaper" on an ebook reader?

And will all this convergence make marketing simpler, or much more complex?

1 comment

App review: Green Flag on iPhone

Breakdown service Green Flag released an iPhone app recently, beating both the RAC and AA to create the first such app.

The 'Rescue Me' app allows users to contact Green Flag in the event of a breakdown, and provides some other useful features such as traffic updates and driving tips. 

1 comment