Econsultancy’s latest report reveals the majority of marketers are optimistic about the future of the industry. Data, tech and agility grow in importance, budgets are steady, and three quarters say they are already using or actively considering generative AI tools.
Getting an entire organisation on board with digital transformation isn’t something that can be achieved overnight.
The NHS official app has been widely downloaded by patients, but a new digital transformation report from the Health and Social Care Committee asserts that more needs to be done to convince users of its value.
Specialist agency Megantic’s research-based approach enables Australian bricks-and-clicks retailer to capitalise on organic search, while a switch of platform to Shopify future-proofs its gains.
Little Greene partnered with CTI Digital to improve its customer journey, contributing to a 93% increase in its ecommerce revenue
OnPath Testing partnered with Articulate Marketing to optimise its website for search and conversion
Discover marketing strategy statistics with the ISD
Browse, save and export a range of marketing strategy statistics via the Internet Statistics Database, updated regularly to reflect the latest findings from the UK and around the world.