Strategy

The latest strategy best practice, trends, market data, news, case studies, training and more. From product management and financing, to digital transformation

Developing Future Strategy: Long-Term Thinking for Marketers Best Practice Guide Packshot

Developing Future Strategy: Long-Term Thinking for Marketers

‌ This report explores how to integrate planning for the long-term future into an effective strategy in order to protect against disruption and ensure organisations are prepared for the next big change in business, technology or society at large.

Latest reports and webinars

Learning from Digital Disruptors Best Practice Guide Pack Shot

Learning from Digital Disruptors Best Practice Guide

 ‌ This report defines best practice strategies, tactics and approaches from disruptive brands and businesses and distils key learnings that marketers can usefully apply in their day-to-day roles.

Microlearning

20 Min
Strategy

Strategy

Objective and KPI setting, to budgeting for digital marketing, using data for planning, segmentation and targeting and customer journey mapping

Econsultancy
16 Min

Brand and Value

Ways you can add value to people and organisations through your brand: how to build your brand and how to avoid breaking your brand.

Econsultancy
10 Min

Positioning

Learn how the fusion of digital, classic tools and architecture offers unique capability to do positioning in real-time and at an individual level via dynamic personalisation.

Econsultancy
15 Min

Market and Customer Orientation

Explore ways to achieve market orientation through a customer-focused approach and ensure engagement from your organisation.

Econsultancy
14 Min

Customer Insight

How to make the most of the latest methods and digital data analytics to fully inform your customer insight planning.

Econsultancy
24 Min

Distribution

Learn about how traditional models of distribution have changed and how digital has broken down the barriers to entry.

Econsultancy
27 Min
innovation and trends

Innovation and Trends

Where we are now and what is likely to happen in the world of digital. We discuss the big digital eras and their impact on marketing, as well as the key innovations, challenges and opportunities to prepare for.

Econsultancy

More reports

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Strategy - Econsultancy's Internet Statistics Database

Discover marketing strategy statistics with the ISD

Browse, save and export a range of marketing strategy statistics via the Internet Statistics Database, updated regularly to reflect the latest findings from the UK and around the world.

Topic hubs

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