Are you a "Twitter Quitter"?

It has been impossible to ignore the noise about Twitter in the past 12 months, and despite their misgivings even some of the most hardened cynics have created accounts and started to tweet.

But there can be problems, as some people just don't have the stamina, the staying power, or the will to become a disciplined Twitter user.

Are you on the verge of giving up on Twitter?

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Posted 28 May 2009 15:48pm by Michelle Goodall with 8 comments

Measuring social media at Social Media Influence

I’m delighted to have been asked to be a panelist at Social Media Influence tomorrow.

I’ve attended every year since its first carnation 4 years ago as Blogging4business. Inspiring speakers such as Antony Mayfield, Suw Charman-Anderson, Hugh McLeod and Struan Robertson thrilled us with their visions of how business should embrace a brave new social media world.

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Posted 02 March 2009 15:58pm by Michelle Goodall with 2 comments

SEO PR: What is it and why should you care?

Let’s face it, 'Online PR' is difficult to define, let alone 'SEO PR'. But it is increasingly a ‘specialism’ that many digital marketers are adding to their services. So what exactly is SEO PR and why should I care?

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Posted 10 February 2009 16:26pm by Michelle Goodall with 6 comments

Measurementcamp and the risk of social media silos

siloWhen I read the word 'Silo' I recall the massive industrial grain storage silos that used to scare me as a child.

Having grown up on a UK TV diet of Doctor Who, Blake 7 and The Tripods, anything that looked vaguely like an enemy spaceship became the subject of irrational fear and bad dreams.

These days I fear silos of a different nature.....

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Posted 06 February 2009 10:01am by Michelle Goodall with 2 comments

Social media marketing and online PR challenges for 2009

It has been interesting watching and taking part in discussions about our recent Online PR Industry Benchmarking Report. Over 300 UK marketers and PR professionals working for both in-house company teams and for agencies were surveyed.

Here are a few key report findings and opinions from those working at the coal face who blogged or commented...

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Posted 23 December 2008 11:01am by Michelle Goodall with 1 comment

Is Nokia guilty of SEO PR astroturfing / comment spamming?

Has Nokia bee n a victim of brand sabotage or agency heavy-handedness? Because something is very amiss in the way it is conducting its social media / SEO strategy.

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Posted 21 October 2008 14:35pm by Michelle Goodall with 16 comments

When public 'relations' become very public

2007 is coming to an end and UK PR agency, the Red Consultancy, might have just given us another 'Claire Swires' , or are they just generating a spot of seasonal publicity?

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Posted 17 December 2007 14:18pm by Michelle Goodall with 2 comments

2007's best and worst social media campaigns?

Calling all social media heroes! Are you fed up seeing the same old chestnuts trotted out as examples of great social media campaigns?

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Posted 04 December 2007 14:23pm by Michelle Goodall with 0 comments

Social Media: simple advice and future-gazing

Right, time to challenge my attention span, concentrate and share some thoughts about our Harnessing the Power of Social Media event last week.

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Posted 07 November 2007 11:45am by Michelle Goodall with 1 comment