Little things mean a lot: Usability & the wonky tray table effect
Even relatively small usability problems can have a big effect on user experience and user confidence on your site, especially at crucial stages of the user journey.
Making your site recession proof through better usability
The recession is an extra obstacle to shopping online. To stop it from being insurmountable, you need to make sure you remove all the other barriers you can.
Last summer I asked if the downturn was leading to greater use of e-commerce? The answer then was 'yes'. The answer is still “yes”, only maybe more so now...
The importance of visual affordance in hyperlink design
A slightly disturbing new trend seems to be happening in the world of interface design, requiring people to move their mouse around to tell what is a link and what is not.
When you start messing around with the basic building block of the web - the hyperlink – trouble is sure to follow.
iPhone app review: Edinburgh Festivals Guide
Once a year Edinburgh’s population more than doubles with an influx of visitors arriving to take advantage of Edinburgh’s festival season.
A new iPhone app has many positive features to help punters through the maze of shows and venues, although some improvements can be made to support the user journey.
Information visualisation and usability: Time is on your side
There is something beautiful about making complex information palatable, understandable and even attractive. As the the amount of data released into the world grows, this challenge of assimilating masses of information rapidly will also grow, and the skills of visual designers, information architects and statisticians should be appreciated.
Gaining equity in your site through improved user experience
One of the benefits of usability improvements is that they keep on delivering long after they are implemented, a compelling proposition for companies trying to make the most of their online traffic and conversions.
I regularly need to discuss the benefits of usability in the context of a specific company’s online business goals.
The human phone booths of Colombia
The sharing of mobile phones is an interesting phenomenon, and an example of market competition in action.
It also means phone usability in that market is important as people switch between different phones.
IA: Bottom up meets top down in School of Everything
The innovative School of Everything offers a great chance to learn from others like you.
But will its combination of user-generated and company-generated navigation help or hinder findability in the long run?
Is the downturn leading to greater use of e-commerce?
Evidence suggests that as more people are feeling the pinch of higher fuel and household bills, they are seeking savings online.
Could greater use of e-commerce be a silver lining to the cloud of the Credit Crunch?
Who pays the price for poor usability? For air tickets online it could be you!
Booking flights online can be tricky and mistakes are common due to poor usability.
Apparently, however, many airlines are unwilling to refund these user errors or learn lessons from them.
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Web 2.0
Graham Charlton
Strategy & Planning
