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Posts tagged with Laurent Delaporte

Q&A: Microsoft VP of advertising for EMEA Laurent Delaporte

Microsoft’s broad portfolio of products means it has interests in search, gaming, smartphones and entertainment - as well as its dominant brand of office software.

As VP of Microsoft advertising for EMEA Laurent Delaporte is tasked with trying to coordinate a coherent ad sales strategy across all these diverse and evolving platforms, which is no mean feat. 

Three of his portfolios - Xbox Live, MSN and Bing - have been revamped in recent months to make them more attractive to advertisers.