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Digital news this week has been corking - nothing massive, but all very interesting and plenty that has flown under the radar.
Updates come from Google, Uber, Snapchat, Instagram, Pinterest, Twitter, Alibaba and Tencent.
Here's what you missed...
You may all be thinking about going on your hollibobs, but there's never a dull week in digital.
This week's news is a rattlebag of Facebook updates, ecommerce buyouts, ad spend revelations, and....cats.
It looks like Snapchat, acts like Snapchat, but it's not your favorite disappearing video app.
This is Snow, the latest hot app from Asia, and here is what you need to know.
As we hurtle into the historically quiet month of August, I've taken a look back at what the main social developments were from July.
Kick back and read on!
Social platforms are looking to innovate and evolve as they seek to win the battle for the hearts, minds and attention of consumers.
This week, Instagram announced the launch of a major new feature, Stories, that could help it thwart Snapchat's rise.
Earlier this year, Snapchat paid more than $100m to buy Bitstrips, the company behind the popular sticker app Bitmoji.
Last week, Snapchat announced Bitmoji features were properly integrated into the app.
This week's digital news roundup will, as ever, give you everything you need to know, in a handy five-minute read.
From Snapchat and iOS 10 features, to retailer results and Google's latest AI implementation, there's lots you might have missed.
But Snapchat is itself changing.
While Twitter tries to lure advertisers with emoji targeting, Snapchat last week made some big ad announcements that could hasten the app's rise as a marketing platform for brands looking to connect with young consumers.
Here's what marketers need to know about the announcements.
Thanks to adtech and big data, marketers have more ways than ever to target consumers in digital channels.
But Twitter is taking targeting to a whole new level with the announcement that it is letting advertisers reach out to consumers based on the emojis they use.
Here it is, your roundup of the week's digital news.
All you need in five minutes to impress your colleagues or potentially bore your non-digital friends.
Much has been made of the fact that Snapchat reportedly now has more daily active users than Twitter, but is overall usage of all social apps peaking?
According to data from website traffic and mobile app analytics service SimilarWeb, the answer just might be yes.