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Posts tagged with Apple

wimbledon stream on twitter

All the week's digital news (in five minutes)

This week's digital news roundup will, as ever, give you everything you need to know, in a handy five-minute read.

From Snapchat and iOS 10 features, to retailer results and Google's latest AI implementation, there's lots you might have missed.

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Four exciting changes for marketers from Apple's WWDC 16

For tech enthusiasts and professionals, all eyes were on Apple’s annual WWDC event yesterday.

For many, the hope was to see Apple’s developments in AI, home automation and the advancement of Siri.

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Do the Chinese deserve their reputation as copycats in the digital world?

Western brands are constant targets of counterfeiters, often from China.  

But in the digital world, does China still deserve its reputation as a copycat?

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sticky men

What are sticky ecommerce elements?

Sticky or fixed ecommerce elements are the features that appear to follow you down the page as you scroll.

They're an established tactic to improve ecommerce UX.

Here's a bunch of examples...

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Three lessons marketers can learn from fandoms

The entertainment industry can teach marketers a lot about incorporating fandom into a company’s strategy.

From Beliebers to Kardashian followers, America is the land of the superfan. Diehard aficionados are the first ones to download a new album, tune in to the latest episode, or buy a concert ticket. 

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Think ad blockers don't affect your website? Think again

In June, it was revealed that Safari in iOS9 would support ad blocking. Last week, ad blocking on iOS became a reality.

This week, the iOS ad blocking apocalypse is in full swing and the victims aren't just companies that rely on digital advertising to generate revenue.

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How to market creatively without using all of the senses

Three seconds. 

That’s the tiny window you have to capture someone’s attention with your ad. That window seems especially tiny when the mute button’s been pushed by the platform hosting your material.

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Apple is not going to target ads based on your credit card balance

A new Apple patent involving ad targeting technology has tech blogs abuzz.

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Why Apple Pay offers brands more than just another payment channel

The announcement that Apple Pay would be extending to the UK in July 2015 created a buzz of excitement in the technology and payments world.

Apple claims the new product will enable consumers to substitute their existing bank card and use their iPhone 6, 6 Plus or Apple Watch instead.

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Apple Watch: owners love it, but should brands buy in?

Earlier this year, Apple released the Apple Watch to much fanfare, and a fair amount of skepticism.

Months later, the long term prospects for Apple's newest product are still debatable, but data is starting to emerge about the device's initial owners.

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Safari in iOS9 to make ad blocking easier

The hits just keep coming for advertisers looking to reach consumers through digital ads.

The latest setback for online advertising: the version of Safari that will ship with iOS 9 will make it possible for developers to build ad blocking extensions.

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Apple Music: all the best reactions, information and stats

Are you excited by Apple Music? I think I’m excited by Apple Music. Let’s discuss whether this is a valid opinion or not.

One of the first subjects I really got my teeth into on the blog two years ago was digital music, both in its streaming and downloadable formats. 

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