Posts tagged with Holidays

Four reasons to get your pricing strategy in order before Christmas

Retailers often go to great lengths to ensure the consumer's path to purchase on their site is laid with gold bricks and pleasant surprises.

Unfortunately, many allocate too many resources to the path and a meager amount to the destination.

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Retail tech trends for the 2014 holiday season

Halloween is over, and you know what that means: Christmas carols, decorations, and holiday sales are now fair game.

Sorry grinches, but shoppers and businesses are starting to get ready for the holiday season earlier and earlier, and there’s nothing that can be done about it.

One thing that is in your control, however, is preparing for it. 2014 is expected to be the biggest holiday shopping season in years, so how can you get ready for it?

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Digital gifts a big part of this year's holiday season: report

The holidays are right around the corner and retailers big and small are already gearing up for what they hope will be a successful season, even if at the same time knowing that it will likely be a challenging one too.

When looking at holiday shopping, we typically look at sales of physical goods. Which makes sense given that historically, gift-giving has been an offline activity.

With digital goods growing in prominence, it's increasingly clear that holiday shopping is not limited to buying goods you can put under a tree.

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Last minute shoppers to flock to mobile this year: Google

The holidays are nearing, and even though we all know that they'll be here sooner than later, many of us will procrastinate and wait until the last minute before we burst into a frantic last minute shopping drive.

Fortunately, rushing to buy gifts at the last minute isn't as difficult as it used to be thanks to the smartphone.

With one in hand, it's possible to remain relatively sane while zig-zagging around town looking for the most elusive of gifts -- the day before it's needed.

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