Posts tagged with Link Building

Google's disavow links tool: the experts' view

Yesterday, Google announced the introduction of its disavow links tool, which will allow sites to dissasociate themselves from questionable links. 

I've been asking some SEO experts about the thinking behing the new tool, the threat sites face from 'unnatural links' and how useful it is likely to be...

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Dictionary of marketing swearwords. 1: Linkbait

Linkbait [ lingk bayt ] SEO noun: the process of creating and promoting content that's primarily designed to attract links.

Standard form: "we need to create some linkbait".

Active form: "that's an AWESOME piece of linkbait!"

Passive form: "...the client's just been sold three pieces of linkbait per month".

Modern form: "It's not linkbait anymore man, it's all about Likebait now". 

Here's some more detail on this swearword...

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Building anchor text-rich links in foreign languages

The English language web is a crowded place, but you've a much better chance of securing a domain with your top keyword in another language; and if not, you can simply build anchor text-rich links.

The holy grail for any fledgling e-commerce business has got to be securing a domain name with a top performing relevant keyword.

For instance, if you’re looking to sell photographic equipment, how good would cameras.com be?

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Q&A: Kieron Donoghue on affiliate marketing and ethical SEO

Kieron Donoghue has been involved in Affiliate Marketing for the last nine years and is the Director of UK Offer Media. He operates a network of affiliate sites ranging from sectors as diverse as bingo to broadband and patio heaters to poker. 

He is the winner of the prestigious A4U Award for "Affiliate Marketing Blog Of The Year" for the last 2 years in a row, for his blog at www.here.org.uk. Kieron also consults on affiliate strategies and marketing and currently manages the affiliate marketing programme for www.secretsales.com, the largest "private online club" in the competitive clothing sector in the UK.

Growing frustrated with the lack of quality and ethical content writing and link building services in the UK, Kieron has also recently launched www.contentnow.co.uk to meet the demands for two of the most important factors in off-page SEO, namely original content and link building. We asked him about his current ventures.

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