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Posts tagged with Movember


Three content strategies from the charity sector

Online giving is growing, and year-on-year the role social media plays in fundraising and marketing increases. 

Online, particularly social, is already important, with 47% of Americans learning about a particular cause via an online channel. 

Trevor Neilson of the Global Philanthropy Group states, “in the next two years, social media will become the primary way that Americans give money to charity.” 

So with online proving so important, who is doing what with content online in the charity sector? Here are three organisations with quite different approaches, detailed in Aegis Media and Social Misfits Media’s new guide to social and content for charities. 

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Econsultancy Movember: Raising mo money for men's health

Team Econsultancy are taking part in this year's Movember, an international campaign that challenges participants to change the face of men's health.

Throughout November, the male members of our team (or our "Mo Bros) will be sporting their best 'tache to raise money for charity. Mo Bros are required to be clean-shaven on the 1st of November and then have the rest of the month to grow and groom their moustaches.

In effect, the Econsultancy team will become a walking billboard for men's health. 

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