The Axel Springer group is pretty big, it’s active in 44 countries and generated revenue of €3.3bn in 2012.
13,650 people are employed across the group, which includes more than 230 publications such as Bild, but also companies such as Zanox (which includes Affiliate Window).
But despite its size, Axel Springer is using startups and a new culture to drive digital change and growth across the group.
This has been a big step and is a trend we’re seeing in many industries – see John Lewis’ recent announcement of JLabs, a call for entrepreneurs with a £100,000 investment to the best new startup.
At Digital Media Strategies 2014, Springer Electronic Media CTO Ulrich Schmitz talked to us about developing a digital portfolio.
How does one develop new business models in the light of digital? What is the best way to foster innovation and entrepreneurship? And when does one integrate digital investments or indeed keep them separate.
Love for debate and disagreement could be described as one of the factors contributing to the success of social media.
Looking to harness this love for reasoned discussion, Bothsider is a nascent network that allows users to ask questions, agree or disagree with other users and explain why.
Starting a social network and getting ‘traction’ must be difficult with so many players having come and gone, and big hitters still dominating audiences.
So I caught up with Mark Gavagan, Founder, to ask him a few questions.
Digital marketing is growing fast in the Phillippines and the situation reminds me of the 1997-2002 period in the UK when anything seemed possible.
I had the honour to be invited to speak at the first ever Geeks on a Beach (GOAB) held on Boracay Island, September 26-27, 2013.
My presentation included key findings from, and my personal insights into, The State of Digital in Asia 2013 on behalf of Econsultancy Asia.
Web prototyping is continually evolving. The holy grail is perhaps a web app easily shared between management, developers and clients, with low latency, high performance and flexibility.
Clickmodels is trying to solve this problem, and I spoke to Jurriaan van Drunen, co-founder.
There is a seismic shift occurring in marketing as startups, for various reasons, are forced to discover new ways to grow their user bases.
I’d rather not bore you with another philosophical rant about how everything is changing (even though it is), so instead, I'll share with you one of the underlying insights that is at the core of this new marketing ethos, micro-failures.
Tablo wants to be Wordpress for eBooks. Think it has what it takes?
Most of us in PR and content marketing are looking for the right tools to augment an ever increasing demand for content generation and that can also help create lasting value for referral traffic on different web platforms.
I personally forsee a lot of SaaS startups and cloud collaboration popping up soon to address this market, and we've profiled startups like Flockler, and 87seconds in the past, which are examples fitting this mould.
A new entrant, Tablo, addresses the eBook market specifically. Whether you are an author, or a web marketer, I suggest paying close attention to founder Ash Davies responses below!
Email marketing is still one of the most effective channels for reaching your audience, but the inbox has become increasingly crowded these days.
Kickdynamic is a startup aiming to help you keep your message fresh through a product and analytics suite that puts live content in your control, post send button.
We spoke with Matt Hayes, Kickdynamic's co-founder to get a better picture of the product offering and the team's approach.
Concept Cupboard is a marketplace connecting businesses, from startups to big brands, with the very best student and graduate freelancers.
I caught up with General Manager Adam Ball to ask about the business and his future plans.
C.A.S.T. is an advertising platform which allows publishers to easily create, sell, scale and manage native ad inventory.
I caught up with the team to discuss the platform and ask them about their plans for the future...
Launched last year, Grafetee is a mobile app which enables anyone to create a location-based service in minutes for web and mobile devices.
I asked founder Juha Huttunen about Grafetee and its plans for world domination...