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Posts tagged with Startups

ping pong

What does 'startup culture' really mean & how can it help big businesses transform?

An eye-catching stat from a Forrester report got me a bit worked up today.

The survey concluded that 43% of firms with a mature digital strategy see competing departments wanting to own digital as the most significant barrier to effective digital transformation.

Sheesh, it paints a pretty picture of our industry doesn't it?

1 comment
sylvie hall

A day in the life of... a food & drink startup entrepreneur

I always love hearing about food and drink startups, especially on Dragon's Den (or Shark Tank).

And with the rise of online subscription services in FMCG, food and drink brands are springing up all over the internet.

Sylvie Hall is co-founder of EatCleanTea, a brand of matcha tea that you can buy online, subscribe to, or look for (soon) in stockists on the high street.

0 comments

Fintech startup Mondo provides slick, impressive UX: Review

Mondo has been billed as "a bank that’s as smart as your phone. Built for your smartphone, this is banking like never before."

The "easy-to-use' app apparently updates your balance instantly, gives intelligent notifications and aspires to be the best bank on the planet.

Well, how could I resist?

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Digital customer experience: four innovation methods

Customer experience and innovation are both hard to pin down.

Econsultancy's new report, Innovating the Digital Customer Experience, in association with Jahia, attempts to do just that.

The report examines how to innovate, the concept of practical agility, marginalizing your competition and the 'innovator's toolkit'.

2 comments
anna kilmurray

A day in the life of... Head of Marketing at a fintech startup

Fintech was perhaps the buzzword of Q1 2016, so it's fitting that our next 'day in the life' comes from a fintech startup.

Anna Kilmurray is Head of Marketing at ClearScore, a company providing free credit check software.

Here's what she has to say about life in a startup.

2 comments
tunsy

Start Me Up! Tunsy is the 'Tinder' marketplace app for fashion

Tinder-style ecommerce apps have been gaining momentum of late.

Tunsy uses this same addictive UI but, interestingly, it's a marketplace, where multiple retailers can find customers.

I got the inside story from Mehdi Boumendjel, co-founder and CCO.

0 comments
hero app

Start Me Up! Hero App lets consumers message businesses

Messaging is already the marketing topic of 2016.

Facebook is evolving its platform and WeChat is as successful and fascinating as ever.

Hero is a new app designed to allow consumers to message businesses. We caught up with its founder, Adam Levene.

4 comments

Nine startups that could revolutionise your ecommerce efforts

The startup landscape is currently overflowing with innovation, providing lots of exciting new marketing tech for ecommerce sites to work with.

With so many startups vying for attention, however, it can be overwhelming when it comes to deciding which ones deserve your time and attention and which ones are unlikely to have an impact. 

1 comment
people.io

Start Me Up! People.io allows people to monetize their personal data

Despite consumers becoming more comfortable inputting data online over the past decade, 2015 saw mounting pressure on crappy ad formats, data resellers and unsolicited communication.

It's in this context that people.io launches today, a platform that allows consumers to benefit from giving away their personal data.

We caught up with the team...

1 comment
machine

Start Me Up! Machine, a platform that simplifies mobile programmatic buying

We haven't profiled a startup in a while on the Econsultancy blog, but Machine looks so current, we thought we'd get an overview.

Ashley Friedlein identified 'marchitecture' as his number one trend for 2016, with companies needing to articulate their 'marketing stack'. Machine seems to fit in somewhere here.

Heck, it's even got an animated, big-font scrolling-experience for a website.

Here's how the team describe their product...

0 comments

What is dropshipping and is it right for your business?

We live in a time when it’s easier than ever to set up a fully working shop, albeit a virtual ecommerce one. 

One of the things that makes it so easy is the fact that, unlike in the past, you don’t actually need to own or store any stock in order to start selling to customers. 

How is that possible? One of the most popular ways is through dropshipping. 

6 comments
Bank Head Office Building

What's the future for big banks in a FinTech world?

There's a huge amount of hype flooding the web about new startup fintech companies and how they're going to change banking forever.

Could it be true? Are the days numbered for Britain's big four banking groups? Could they crush these upstarts before they get off the ground? Or is there a third way? 

7 comments