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Posts tagged with Tablet Apps

10 interesting digital marketing stats we've seen this week

Here are some of the most interesting digital marketing stats we've seen this week.

Stats include mobile strategy, desktop use in Australia, personalisation, mobile search, tablet apps, ad targeting, international ecommerce sales and conversion rate optimsation.

For more digital marketing stats, check out our Internet Statistics Compendium.

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Creating effective ads for tablets

The fastest growth in ad spend is coming not from mobiles but from tablets. Campaigns for tablets are often grouped with mobile, and yet consumer behaviour is different on each.

Understanding that difference is critical in creating an effective campaign for tablet users.