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Author: Justin Thorne

Justin Thorne

An entrepreneurial marketing professional with extensive strategic and tactical experience and broad set of skills in traditional and digital marketing.

Why Facebook commerce is alive and well

Some have questioned the effectiveness of Facebook as a commerce platform, but can you dismiss an ad and marketing channel with 800+ million users?

Here are some tips for increasing the opportunities for commerce on Facebook.

Recently, Bloomberg published an article about several retailers, J.C. Penney, Nordstrom, Gap and Gamestop, who all closed their Facebook stores in 2011.

As a consultant implementing s-commerce (Social Commerce) solutions for my clients, I am writing to let you know that Facebook commerce (f-commerce) is alive and well and customers are making money selling products and services via Facebook.