Posts tagged with 3 D

16 mind-blowing examples of big-brand projection mapping

At Econsultancy’s Future of Digital Marketing event last week, a term popped up that I’ve had some interest in recently: projection mapping. 

It was mentioned only once, by those clever chaps at Layar, but I feel it deserves a little bit of expansion. 

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ESPN looks to score with 3D

Avatar, the sci-fi blockbuster that has already grossed more than $1bn globally at the box office, has rekindled interest in 3D entertainment.

That's because a lot of the buzz around the movie, which can be viewed in a 3D flavor, can be attributed to the 3D experience.

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