{{ searchResult.published_at | date:'d MMMM yyyy' }}

Loading ...
Loading ...

Enter a search term such as “mobile analytics” or browse our content using the filters above.

No_results

That’s not only a poor Scrabble score but we also couldn’t find any results matching “”.
Check your spelling or try broadening your search.

Logo_distressed

Sorry about this, there is a problem with our search at the moment.
Please try again later.

Posts tagged with Fa Qs

Are these the best FAQs in the world by LINGsCARS?

FAQs can be found on many websites and typically they are presented in standard text format.

Maybe there is a suggestive search facility to aid the visitor’s ability to find relevant answers quickly and efficiently. 

But what if you wanted to make your FAQs more memorable, more unique and provide a reason for your visitors to use these rather than picking up the phone and asking customer services a question?

Enter stage left LINGsCARS and what are labelled “The best FAQs in the world!”

2 comments
Self help

Customer service: the move to ‘help yourself’

In this post I’ll be looking at the growing importance of self-service. I'll look at some brands that do it well, and some that don't, and offer advice as to what self-service entails.

Research recently carried out by Zendesk indicates that over 50% of customers want self-service and 67% prefer self-service to speaking to someone.

Combine this with the fact that self-service is cheaper than web chat, which itself is significantly cheaper than a running a call centre, and it's definitely a trend we'll see continue online.

1 comment