Posts tagged with Fcc

Should brands be worried about the possible repeal of net neutrality rules?

The potential repeal of the 2015 net neutrality rules that were implemented in the U.S. by the Federal Communications Commission (FCC) has sparked an outcry from consumers, consumer rights groups, businesses and trade organizations.

Under a proposal unveiled last week, ISPs would, among other things, no longer be banned from charging companies to prioritize the delivery of their content or restricting access to particular online services that utilize significant resources.

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Thanks to politicians, ISPs could soon become the dominant digital ad players in the US

Three of the largest internet service providers (ISPs) in the US – Comcast, Verizon and AT&T – have in recent years spent well over $100bn acquiring companies like NBCUniversal, AOL, Yahoo and Time Warner.

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Why are marketers neutral on net neutrality?

It seems all anyone's talking about in terms of online policy these days is Facebook's privacy kerfluffle. Which is kind of a big deal, but small potatoes, really, when compared to the really big, burning, important issue of the day: net neutrality.

This critical issue may not be at the forefront of news, opinion columns and debate in the media, but the fact that digital marketers and e-commerce providers are ignoring it is as baffling as it is inexcusable. The major broadband providers: Comcast, Verizon, AT&T and Time Warner want to tax content providers. They want to determine what sites their subscribers can access, and how quickly - giving priority, of course, to their own products and services.

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Blogger rules, net neutrality & regulation versus free markets

It's probably no surprise that the blogosphere caught fire when the FTC officially announced rules meant to regulate blogger payola and social media endorsements. And it's probably no surprise that, by in large, some of the blogosphere's most prominent voices found plenty to criticize in the FTC's efforts.

And for good reason. Because no matter how well-intentioned the FTC's regulations may be, they're going to be pretty darn difficult to enforce. After all, it appears that the rules would cover activity on plenty of websites and the number of people who could potentially violate them is astronomical. If you live in the United States and can set up a blog or post an affiliate link somewhere, you could conceivably qualify for an "educational" experience courtesy of the FTC.

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Why government should stay out of the App Store

The Federal Communications Commission is investigating Apple and AT&T after Google's Voice iPhone app was rejected for inclusion in the App Store.

The justification: the FCC "has a mission to foster a competitive wireless marketplace, protect and empower consumers, and promote innovation and investment".

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FCC nominee holds key to net neutrality

Julius GenachowskiHe's bright, well-connected, has a lot of money to spend and the political capital do it. Meet the new nominee for FCC chairman Julius Genachowski.  While his confirmation is virtually a lock, his stance on "net neutrality" has content providers on edge.

Genachowski comes from a solid Internet background. He worked in several different positions at IAC, co-founded technology investment firm Rock Creek Ventures and was part of the team at LaunchBox Digital.

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