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Alibaba is this year referring to Single's Day as the '11.11 Global Shopping Festival'.
That's a pretty clear statement of intent, with the online retailer aiming to create a worldwide event.
It also hints at the growing trend of international, cross-border purchases by Chinese consumers, particularly the middle classes.
WhatsApp and chicken nuggets are just two reasons why you should enjoy September's selection of APAC digital marketing stats.
And don't forget, Econsultancy subscribers can peruse the Econsultancy Internet Statistics Compendium, for more stats.
The ecommerce market in Asia is growing faster than that of any other region in the world.
In 2015, ecommerce sales reached $835bn in Asia – a total increase of 32% from the prior year.
Since Asia’s market is rapidly growing and filled with new opportunities, many U.S. brands are now looking for ways to sell directly to local customers online.
For those of you new to Tmall, Alibaba's B2C marketplace, I thought I'd write a brief introduction.
I've included detail of market share, sales, delivery, payment, brands and more.
And for more on this topic, download our China Digital Report, Q1 2016.
Last week, Waitrose announced it would sell 30 products through the Royal Mail online shop on China's Tmall.
Such inauspicious beginnings in its 59th international market could, Waitrose said, turn into its biggest overseas market in three to five years.
But, so shortly after ASOS decided to mothball its Chinese website, why is Waitrose so confident?
Every quarter, Econsultancy delivers an update on the major internet players in China and their user experience.
Subscribers can download the full China Digital Report, but I've had a skirt through and picked out some interesting bits you may or may not know about digital in China.
29 Days later and it's time for another stats roundup from the Asia Pacific region.
February's roundup includes LINE, WePay, mobile and programmatic advertising in Australia, virtual reality in China, print (!), Japanese ad spend, Tmall, social media use and more.
I’m jumping the gun slightly this month, but as it’s almost the end of July I’m going to go ahead and roundup the best digital marketing stats we’ve seen in the past 30 days or so.
This time it includes the tablet market in Vietnam, Amazon’s investment in India, CX in Australia, Walmart’s ecommerce plans in China, and a whole lot more.
Expansion into China is a challenge facing many brands at the moment.
The size of the market coupled with a growing appetite for ecommerce and premium imports means it’s an opportunity that’s too big to ignore.
China. We all know it's a huge market and that it will be part of our business efforts in the future.
But at our recent Digital Outlook 2015 event I think even the most savvy were surprised at the scale of the Chinese market - and how different it is to the West.
If you were wise enough to setup an online marketplace in the early days of the internet and also had great business chops, you might have been a very rich person by now.
Some of the world’s biggest ecommerce companies are those that don’t actually sell any of their own products, or rely to a large extent on third-party sellers.
Amazon is the most obvious example, while eBay has also taken great pains to rebrand as a marketplace rather than an auction site (try saying that eBay is an auction site in a blog post and see how long it takes for the PRs to knock on your door).
Similarly, in the UK Play.com shifted from being an ecommerce site to an “online trading platform” after being bought out by Rakuten, a Japanese tech company that is best known for its Rakuten Ichiba marketplace.