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Author: Frank Watson

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Google pushing content network with new Ad Planner tutorial

Google is giving tutorials on how best to use the DoubleClick Ad Planner in a move to increase AdWords advertisers use of the content network.

The launch of Google's latest video tutorial may seem to be a push for increased spending on the content network, but additional help with targeting the right audience through this tool could prove valuable to both parties.

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Do upcoming films indicate shift in perception of the web?

the social network movieIn the next few weeks, a couple of reality-based movies about the internet: "Middle Men" and "The Social Network," will come to a theater near you.

These movies and the interest already being shown in them reflect a better understanding of the web and the enormous shift in how we engage with it.

3 comments