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Posts tagged with British Museum

children using british museum's new app in the parthenon gallery

The British Museum: five lessons in augmented reality

Since 2009, the British Museum has educated youngsters in Bloomsbury via its Samsung Digital Discovery Centre (SDDC). It’s free, and is the most extensive on-site digital learning programme of any UK museum. 

I went along to the British Museum last week to see the launch of a new image recognition and augmented reality (AR) app, A Gift for Athena, helping kids to engage with the museum’s Parthenon gallery. 

The app, built by Gamar, is simple in premise and use, but also a lot of fun, showing that augmented reality can succeed when applied in the right manner. 

In this post I’ll discuss why the app works, and what’s needed to succeed with AR.


Are apps the future of the British Museum?

The British Museum has released a decent app that showcases the current ‘Life and Death in Pompeii and Herculaneum’ exhibition.

Hopes are that people who can’t get to the museum will download the app and experience the exhibition at home.

I discuss the app (made by Apadmi) below in the context of the British Museum's digital stock.

Testing the market and getting experience with an exhibition app build is undoubtedly a smart move, and a tricky undertaking.