Econsultancy's Baidu Search Best Practice Guide, sponsored by China Search International, provides detail on the key differences between Baidu and other search engines, what steps you need to take to get started and what you should do to ensure success.
The Econsultancy / nma Digitals Awards 2013 were held on the 27th June 2013. The awards celebrate, recognise and award excellence in digital marketing and ecommerce. This report showcases the submissions from the winning and highly commended entries in each of the categories.
Need help with an area of digital marketing? Econsultancy’s Template Files provide over 40 core, customisable documents that range from social media and paid search through to affiliate marketing and usability. An invaluable resource for anyone, at any level.
The UK Search Engine Marketing Benchmark Report 2013, carried out in association with search agency NetBooster, contains a comprehensive analysis of the UK search marketing environment. Now in its seventh year, the report is based on a survey of 770 marketers and covers current issues and future trends within search engine optimisation (SEO or natural search), paid search (PPC), and social media marketing.
Econsultancy’s Content Marketing in South-East Asia Best Practice Guide features interviews with leading players across ASEAN and looks at some of the region's best content marketing case studies, as well as how organisations should structure their content marketing efforts.
The Search Marketing Statistics document is part of Econsultancy's Internet Statistics Compendium package, a comprehensive compilation of internet statistics and online market research with data, facts, charts and figures that are ideal for presentations, business cases or client pitches, RFPs and understanding the marketplace as a whole.
Presentations from Econsultancy's Future of Digital Marketing (FODM) Malaysia event on 28 May 2013. Over 400 digital marketers attended to hear from those leading the way in the digital landscape.
Presentations from Econsultancy's JUMP New York, online and offline marketing all joined up, event on January 30, 2013. Over 750 digital marketers attended to hear from those leading the way in multichannel marketing.
This section of Econsultancy's newly-updated Paid Search Marketing (PPC) Best Practice Guide covers the basics of paid search. The guide will help beginners and experts to plan, create, launch and optimise paid search campaigns and maximise their return on investment. Six other sections are available.
This section of Econsultancy's newly-updated Paid Search Marketing (PPC) Best Practice Guide covers marketing campaign integration and paid search. The guide will help beginners and experts to plan, create, launch and optimise paid search campaigns and maximise their return on investment. Six other sections are available.